I am a prolific Los Angeles-based creative problem solver with a professional trajectory that spans fifteen years, four countries, and six cities. I have spent most of my time, ideating and delivering audiovisual solutions for brands, networks, and diverse clients in Latin America and the U.S.
Always curious, unconventional, and exploratory, my career has developed through a broad range of disciplines, from design to animation, from typography to sound, from photography to video and film production in roles as diverse as Art, Animation, and Creative Director, Writer, Editor, Colorist, Sound Director, and Filmmaker. During these years, intuition, encouragement, and vision have driven me to work with, guide, and mentor great talent to deliver unconventional and playful results. In the last two years, I produced and directed independently two short films. Creativity in all forms and shapes, cities, and human relations has nurtured my experience as a storyteller.
My approach is boundless, multicultural, global, practical, and empathetic. I use a mixture of analytical research, ethnography, and intuition as a way to understand human behavior and patterns to explore visual narratives.
I celebrate humanity with an assertive and witty tone. Creativity is communication, human expressions to build connections regardless of the platform. If the content is king, context is the kingdom.

 

My academic roots are Sociology, and Cultural Studies focused on Photography, Cinema, and Latin America.
I am a self-starter and award-winning creative. I acted in the past as a Creative Producer and Creative Director for networks and studios where I was lucky enough to work with Fortune 500 clients.
After completing the Professional Program in Producing at the UCLA School of Theater, Film, and Television; The Language of Filmmaking at UCLA Extension, and attending Robert McKee's Story Seminar, I focused my creative efforts on developing short-format and features based on understated, bittersweet, slice-of-life stories, with a multicultural approach, and an empowering message.
Besides my interest in narrative and experimental filmmaking, I'm always looking to collaborate with like-minded individuals in areas such as concept development and commercial filmmaking. 

EDUCATION, SEMINARS & WORKSHOPS —

2019 UCLA School of Theater, Film and Television
Professional Program in Producing
Los Angeles — California

2019 Robert McKee Story Seminar
Los Angeles — California

2019 UCLA Extension
The Language of Filmmaking
Los Angeles — California

2002 Pontifical Catholic University of Chile
Post Graduate Studies in Design & Communications 
Santiago — Chile

2000 Universidad Central de Venezuela
Sociology & Cultural Studies
Caracas — Venezuela 

2018 IDEO U
Leading For Creativity with Tim Brown
Power of Purpose with Joe Brown
Unlocking Creativity with Suzanne Gibbs Howard
Hello Design Thinking with David Kelley

2018 Hyper Island
Storytelling, Branding and Big Data.
Learning Lab with Tara Marsh
New York

2018 AICP
Post Production Boot Camp:
Navigating the Maze of Digital Deliverables 
New York

2017 Commercial Directing Bootcamp
Workshop with Filmmaker Jordan Brady
Los Angeles

2016 AICP
Commercial Production Seminar
New York

2010 Psychomagic
Workshop with Alejandro Jodorowsky
Buenos Aires — Argentina.

US/UK AWARDS/SCREENINGS —

2019 International PSA COMP
Señor Sol, Grid Alternatives
Official Selection

2019 Shiny Awards
Señor Sol, Grid Alternatives
Shortlisted

2017 ADCAN* Awards

Señor Sol, Grid Alternatives
Grand Prix Award
People's Choice Award
Category Winner

2019 The Telly Awards/Regional TV General Automotive
Nissan U.S. Hispanic - Glam Squad
Silver Award

2018 The Telly Awards/Branded Content, General Branding
J Balvin Unlimited, T-Mobile + Univision
Bronze Award 

2018 The Telly Awards/Branded Content, Campaign Commercials
Todos Juntos, Walmart + Univision
Bronze Award

INTERNATIONAL AWARDS —

2014 Promax-BDA
Integrated Marketing Tie-In Spot
Gold, Silver, Bronze

2012 Promax-BDA
Gold Show Open
Gold Best Telenovela Campaign
Gold Outdoor/Environmental/Transit Ad
Gold Award Entertainment/Music Promotion
Silver Consumer Trade or Print Ad Campaign
Bronze Show Open

2011 Promax-BDA
Gold Best Telenovela Campaign

2010 Promax-BDA
Gold On-Air Identity Campaign
Gold On-Air Program Packaging
Silver Award Collateral Material
Bronze Holiday/Special Event

2009 Promax-BDA
Gold Show Open
Bronze Show Open

2008 Promax-BDA
Silver Best Use of Typography
Bronze Award Show Open

 

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