The Edge of Mainstream. MTV Screen & Open Titles. For five years, I was the visionary brain behind remarkable and awarded projects for MTV, Vh1, and Comedy Central at the MTV Buenos Aires Design Studio, where I held the position of Creative & Art Director. Under my direction, I challenged aesthetic expectations and brought to life my highly conceptual ideas through collaboration, looking for, and mentoring new talented artists. Avoiding the trends while staying loyal to the brand core values, I looked for new and innovative approaches.
Here's a collection of some of the projects created at that time.

The Edge of Mainstream. MTV Screen & Open Titles. For five years, I was the visionary brain behind remarkable and awarded projects for MTV, Vh1, and Comedy Central at the MTV Buenos Aires Design Studio, where I held the position of Creative & Art Director. Under my direction, I challenged aesthetic expectations and brought to life my highly conceptual ideas through collaboration, looking for, and mentoring new talented artists. Avoiding the trends while staying loyal to the brand core values, I looked for new and innovative approaches.
Here's a collection of some of the projects created at that time.


Asterisco — MTV

2008 PromaxBDA Association
Bronze Award Best Show Open



Asterisco — MTV
2008 PromaxBDA Association
Bronze Award Best Show Open

 


Essentials — MTV

2009 PromaxBDA Association
Gold Award Best Show Open

 


Essentials — MTV
2009 PromaxBDA Association
Gold Award Best Show Open

 


Bicentenary — MTV

2010 PromaxBDA Association
Gold Award On-Air Identity Campaign / Gold On-Air Program Packaging / Bronze Award Special Event

 


Bicentenary — MTV
2010 PromaxBDA Association
Gold Award On-Air Identity Campaign / Gold On-Air Program Packaging / Bronze Award Special Event

 


Cinepop — MTV

2009 PromaxBDA Association
Bronze Award Best Show Open



Cinepop — MTV
2009 PromaxBDA Association
Bronze Award Best Show Open

 


Juanesencial — MTV

2008 PromaxBDA Association
Silver Award Best Use of Typography



Juanesencial — MTV
2008 PromaxBDA Association
Silver Award Best Use of Typography

 


Top Twenty — MTV

 


Top Twenty — MTV

 


Exit: Invisible Slaves — MTV Pro-Social

2012 PromaxBDA Association
Bronze Award Best Show Open



Exit: Invisible Slaves — MTV Pro-Social
2012 PromaxBDA Association
Bronze Award Best Show Open

 


No Pain, No Gain — Comedy Central Idents

 


No Pain, No Gain — Comedy Central Idents

 


Estudio — Vh1 Brazil



Estudio — Vh1 Brazil

 


Casi Mas — MTV

 


Casi Mas — MTV

 


Joystickeros — MTV

 


Joystickeros — MTV

 


10 x 100 — MTV

 


10 x 100 — MTV